Appearance🔹 Very small bar at 50g with a painfully thin chocolate coating that you can actually see through.
Texture🔹very tough and chewy, it’s a bit of a chore to get through.
Taste🔹 There’s a strawberry flavour but it’s very synthetic, outside of that, there’s not a lot going on here. The chocolate coating is so thin it’s hard to tell what it even tastes like.
Why they decided to call it strawberry cheesecake is completely beyond me.
They’ve gone with a blend of whey concentrate, isolate and soy for protein and they’ve flavoured it with freeze dried strawberry powder. The front label also states they’ve included CLA powder and L-Carnitine presumably to make it look like a “fat burning” supplement and on the back they’ve actually added the directions for use….
“Consume 1-2 diet whey bars between meals”
Which was a big help because I wasn’t sure what I was supposed to do with it.
It’s clear by the name “diet whey” (whatever the hell that is) that they’ve gone after the naive eat this and loose weight market with this product.
To be fair they do have a decent macro split and their quite low in calories but the bars are so small that’s it’s not really a fair trade off.
If your planning on spending 178kcal on a protein bar, splurge and spend the extra 40kcal or so to get a decent one.